Persona named a Leader in the 2025 Gartner® Magic Quadrant™ for Identity Verification
See why we’re positioned highest for Ability to Execute and why we’re ranked 1st across five evaluated Use Cases (Risk Mitigation, Consumer, Accessibility, Data Control, and Automation) in the Critical Capabilities report.
Use our configurable platform to design identity processes that meet all of your business goals — no compromises needed.
Scale faster with modular building blocks
Orchestrate and automate identity across the entire life cycle
Collect
Verify and enrich
Understand and investigate
Consolidate and streamline
A solution for every scenario
Design your ideal end-to-end identity flow to convert more users, streamline operations, and combat fraud.
KYC/AML compliance
Meet shifting compliance requirements without sacrificing conversion.
Know Your Business (KYB)
Onboard businesses faster with automated, integrated KYB-KYC.
Age assurance
Minimize friction while staying on top of shifting age verification and privacy regulations.
Reverification
Automatically reverify users at any point in their life cycle.
Fraud prevention
Deter, detect, and deny fraudsters with a proactive, multi-layered approach.
Manual review
Expedite and conduct more thorough manual review investigations with a customizable identity hub.
Trust & safety
Gain and keep user trust with a more human identity verification experience.
Learn about the powerful enhancements we’ve rolled out behind the scenes to help businesses detect more AI-based face spoofs.
Security and privacy at our core
Trust is built on security and privacy. That’s why Persona adheres to the highest industry standards, maintaining compliance and certifications to safeguard you and your customers.