Know Your Business (KYB)

Verify more businesses globally with integrated KYB-KYC. Streamline onboarding while minimizing risk with a flexible, all-in-one Know Your Business (KYB) and Know Your Customer (KYC) solution.
Unlock more ways to say "yes"

Leverage Persona’s extensive library of global verifications and reports to verify more businesses.

Maximize conversion, minimize friction

Streamline information collection and reduce dropoff with dynamic collection flows for businesses and ultimate beneficial owners (UBOs).

Make faster decisions across the business life cycle

Streamline manual reviews or completely automate the KYB-KYC process to make decisions faster.

Trusted by startups & the world’s largest companies

Your entire KYB and KYC process — all on one platform

Streamline your business verification process

Verify businesses against authoritative databases and enrich data to assess risk with minimal user input. Streamline the process by requesting additional documents at any stage, reducing unnecessary back-and-forth.

Streamline your business verification process

Unify KYB and KYC flows

Reduce friction for UBOs by automatically triggering KYC flows for each person and verifying using their preferred verification method.

Unify KYB and KYC flows

Automate all your identity processes

Automate decision-making with a no-code workflow builder. Streamline manual reviews for edge cases using a centralized investigations hub, where your team can access all relevant data and take immediate action.

Automate all your identity processes

Use cases

Verify businesses and individuals at every point of the life cycle

Verify any business onboarding onto your platform, with distinct flows available for sole proprietorships and enterprises.

Monitor businesses in your system for changes, such as watchlist hits or website edits.

Reverify businesses and individuals to meet compliance requirements or prevent account takeovers.

Everything you need for KYB

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How Persona can help

We’re here to help. Contact us to find a solution together.

Merchant onboarding

Welcome merchants of all sizes into your platform while flagging potentially risky merchants or fraud networks.

Enhanced due diligence

Comply with AML requirements with comprehensive screenings and verifications.

Marketplace compliance

Meet INFORM and DAC7 requirements with seamless Know Your Seller experiences.

“We don’t just make decisions based on a single report or data point. With Persona, we can easily pull in various sources based on a few key pieces of end-customer information and then make a decision on a holistic profile.”

Amanda Hodgetts-Martin
Director of risk management at Branch
Branch unites KYB & KYC with Persona to onboard more businesses quickly