Persona + About Fraud webinar

The new faces of ID fraud

ID fraud has evolved dramatically. Stolen IDs and genAI fakes are nothing new, but in 2025, fraudsters have found ways to steal real faces, giving them a higher chance of passing high-assurance checks. Amidst this, it’s no secret that to fight ID fraud, you need to collect and evaluate a breadth of signals. But in a world where businesses are able to collect vast amounts of data during onboarding and account recovery, how do you separate the signal from the noise? This webinar will cover how businesses can use a more strategic approach to signals.

Watch the recording to learn:

  • Fraudsters have come up with creative ways to convince victims to hand over their biometrics, which are being used to create highly believable fake IDs and identities.

  • An effective signals strategy needs to be rooted in a deep understanding of fraudsters’ motives.

  • Your collected and analyzed signals need to map specifically to the specific fraud your organization is seeing.

Luís Felipe Tomazini
Luís Felipe Tomazini
Fraud Prevention Manager at Coinbase
Jaanus Uudemäe-speaker-image
Jaanus Uudmäe
Head of Fraud at Bolt
JEFF SAKASEGAWA-speaker-image
Jeff Sakasegawa
Trust and Safety Architect at Persona
PJ Rohall
PJ Rohall
Co-founder of About Fraud

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